Apple v EUIPO (intervenor Apo International) ECLI:EU:T:2018:536

The General Court annulled the decision of the Board of Appeal whereby it found that a device mark with “apo” in it and a graphical device which could be seen as the silhouette of half an apple was not confusingly similar. It remitted the matter back to the Board of Appeal.  Guy Tritton acted for Apple.